Solum
Sector
Sun care
Type
Campaign
Service
Art direction
Date
/
Client
Solum Skin
Location
Spain
Status
Completed
Duration
3 weeks
Solum’s campaign draws on the light and textures of time spent outdoors. We combined warm colours, directional sunlight and closely framed product photography to highlight the packaging and give the range a recognisable character across an image series for print, digital and launch communications.
Role
Campaign concept
Collaboration
Independent project
Focus
Everyday sun care
Reach
International audience
